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MEAT XPERIENCE is a specialized fair dedicated to the meat sector, designed for butchers, delicatessens and poultry establishments. During this two-day event, which will take place on October 27 and 28, 2024, visitors, our sector, have the opportunity to immerse themselves in an environment where the best products and services in the industry are exhibited, to drive the development of their businesses. We interviewed Antonio Gálvez, president of the Gremi de Carnissers Xarcuters i Aviram de Barcelona i Comarques a>, which offers us a glimpse of what we are going to find at the October event.

What new features does the MEAT XPERIENCE fair present for the sector?

MEAT XPERIENCE is a specialized fair dedicated to the meat sector for butcher shops, delicatessens and poultry shops. And this is where we find the first novelty of the fair. MEAT XPERIENCE is exclusively for us, for meat retail professionals.

Therefore, at the fair we will find suppliers of meat companies, machinery, spices, packaging, space adaptation, etc., with the latest news and trends. The fair will take place on Sunday and Monday, to give you more possibilities to come without neglecting your business. And during these two days, you will have the opportunity to meet the best suppliers who will present products aligned with current consumer trends.

MEAT XPERIENCE es exclusivamente para nosotros, para los profesionales minoristas de las carnes Asimismo, podremos compartir momentos y experiencias con otros profesionales del oficio y disfrutar de las jornadas que se programarán y de las que os iremos informando. Meat Xperience tendrá lugar el 27 y 28 de octubre de 2024.

What objectives do the organizers have?

MEAT XPERIENCE is promoted by the Catalan Federation of Butchers and Charcuters-Cansaladers with the guilds of the different provinces. The agency Impacta Group will be in charge of the commercialization of the spaces and we have the support of the association <a href="http://www.anafric.es"

As organizers, we basically set three objectives:

  • Hacer valer nuestro oficio.
  • Present the latest developments in the sector.
  • Generar conocimientos sobre novedades e innovaciones.

What activities do you plan to show?

For the moment we have created an organizing committee that will define the activities on relevant topics and market trends that will be carried out during the two days of the fair. We will keep you informed through regular communication and you can also follow us on www.meatxperience.com and social media.

You explain that the fair is specifically intended for butchery, delicatessen and poultry establishments. Because?

Because we know what the needs of our commerce model are. It is a fair made to our size. It's our fair. It is exclusive for us.

MEAT XPERIENCE gives us the opportunity to exchange experiences with other professionals... experiences that we can integrate into our daily lives. The fair will, in short, be a meeting place for people who dedicate themselves to the trade.

MEAT XPERIENCE will take place on October 27 and 28, 2024. It will take place on Sunday and Monday, to give you more possibilities to come without neglecting your business.

You have begun to make contacts within the sector and you estimate that the fair will bring together more than 3,500 people, including suppliers and visitors. Are you also expecting students to visit so they can see the dynamics of the sector... that is, the generational change?

Is essential. Generational change is the future of our sector. It will ensure the continuity of the trade and allows us to adapt to the needs of new generations and keep this trade alive. Furthermore, new generations bring us innovation and adoption of new technologies. Digitalization is essential for the sector and will not be effective without the incorporation of generational change. Now what is needed is to encourage them to join a sector with a future. And the fair perhaps an opportunity!

Digitalization is essential for the sector and will not be effective without the incorporation of generational change.

Companies interested in having a stand at the fair, how should they do it?

The website www.meatxperience.com has everything perfectly determined. Everything can be chosen from the website and the commercial advisors get in touch to finish defining the project.

Also until November 15 they have a 5% discount. We encourage companies to participate! And we invite you to share information about MEAT XPERIENCE with your suppliers, because it is the place where they should be!